TWS Ignites Japan with Shibuya 109 Collab & New Single “Soda Soda”
K-pop’s rising stars TWS are set to make a massive splash in Japan, thanks to an exciting new partnership! Their agency, Pledis Entertainment, announced Thursday that the group is teaming up with the iconic Japanese department store franchise, Shibuya 109, to promote their highly anticipated second single in the country.
Immersive Shibuya 109 Experience Awaits Fans
Get ready for TWS to take over Japan’s fashion hub! An exclusive, electrifying campaign featuring all six members will envelop three branches of Shibuya 109 – two in the bustling metropolis of Tokyo and one in the vibrant city of Osaka. From Thursday through July 31, fans and shoppers alike will be immersed in the world of TWS. Imagine walking through the doors as stunning images of the group adorn both the inside and outside of these iconic buildings, while their irresistible music fills the stores, creating an unforgettable atmosphere. And for those visiting the main Shibuya 109 branch in Tokyo, there’s an extra special treat: a dedicated cafe will feature an exclusive menu item inspired by TWS, perfect for a themed snack break!
“Soda Soda” Single & Nationwide Pop-Up Stores
The excitement doesn’t stop with Shibuya 109! TWS is also gearing up to launch special pop-up stores across Japan, hitting major cities including Tokyo, Osaka, and Fukuoka. These highly anticipated pop-ups are perfectly timed to celebrate the release of their physical single, “Soda Soda,” which is scheduled to drop on August 4. The three-track set promises to be a treat for fans, fronted by the catchy, same-titled city pop tune. Adding to the anticipation, three talented members of TWS actively participated in co-writing the track, showcasing their artistic flair. This comprehensive promotional blitz ensures that TWS will be a dominant presence across Japan this summer, offering fans multiple avenues to connect with their favorite group and celebrate their brand new music.
