Bunnies are celebrating a major milestone as ADOR announced on July 30 that NewJeans’ hit track, “How Sweet,” has officially surpassed 300 million streams on Spotify as of last Saturday! This impressive achievement solidifies the group’s consistent global popularity and sets an exciting tone for what’s to come.
“How Sweet”: A Journey to Milestone Success
“How Sweet” is the eponymous title track from NewJeans’ second single album, which graced our playlists in May 2024. Released as one of their final projects before recent legal disputes, the Miami bass-inspired hip-hop track quickly captivated listeners worldwide. It enjoyed an impressive 13-week run on the highly competitive Billboard Global 200 chart and earned critical acclaim by the end of the year, landing spots on prestigious “Best K-pop Songs” lists from industry giants like Billboard, Rolling Stone, and NME. This latest streaming milestone marks the ninth NewJeans song to breach the 300 million streams mark, a testament to their enduring appeal.
“2026 Summer of NewJeans”: A Hint of What’s Next
This fantastic streaming achievement arrives at an especially poignant moment for NewJeans and their dedicated fanbase, coinciding with ADOR’s recent announcement of the “2026 Summer of NewJeans.” The agency released a celebratory YouTube video under this intriguing title to mark the group’s fourth anniversary. The video, filled with nostalgic clips and photos, featured four members of the original five-member line-up – Minji, Hanni, Haerin, and Hyein – reuniting, sparking immense excitement among fans.
Comeback Buzz and Enduring Popularity
The “2026 Summer of NewJeans” content is particularly significant as it marks the group’s first series of official content in a year and a half. This long-awaited release has naturally led many to speculate that this is the first hint at an anticipated comeback with a new four-member line-up. While nothing has been officially confirmed, the overwhelming excitement from fans over the anniversary content, coupled with the monumental streaming success of “How Sweet,” strongly signals that any new music from NewJeans is likely to be met with immense enthusiasm and positive reception.
NewJeans’ Unstoppable Rise
NewJeans has consistently demonstrated strong sales and streaming figures since their explosive debut in 2022. Their self-titled debut album, *NewJeans*, sold over 250,000 copies within its first day, according to Hanteo. Their subsequent release, *OMG*, saw that number jump even higher to 500,000 first-day sales, and *Get Up* doubled their previous record, surpassing a million copies on its first day. “How Sweet” now proudly ranks amongst these prior successes, further reinforcing the group’s consistent popularity and undeniable impact on the K-pop landscape.
The Future is Bright (and Sweet)
As NewJeans enters a new era, there may still be lingering questions regarding potential shifts in their signature popular Y2K sound following the re-adjustment of their line-up. However, if suspicions of a potential comeback prove correct, these questions will undoubtedly be answered soon. For now, Bunnies worldwide are basking in the sweet success of “How Sweet” and eagerly awaiting what the “2026 Summer of NewJeans” truly has in store.
