1300, the dynamic Korean-Australian alternative hip-hop collective, has just unleashed their highly anticipated first full-length album, ‘ILLSAMGONGGONG’, on July 16! This monumental release marks a significant milestone for the group, being their first full album since officially signing with Universal Music Korea. It heralds a new chapter for the talented quintet as they make their impactful entry into the competitive K-pop and K-hip-hop landscape.
Exploring ‘ILLSAMGONGGONG’: Tracks and Features
The album title, ‘ILLSAMGONGGONG’, cleverly echoes the group’s name when spoken aloud in Korean, a subtle yet powerful nod to their unique identity. Fans can dive deep into 13 tracks, each crafted to showcase their distinctive style and lyrical prowess. Prepare for powerful collaborations with industry giants from the Korean hip-hop scene, as the album features an impressive lineup including Kim Ximya, Giriboy, and Changmo. These collaborations promise a diverse and unforgettable listening experience, blending 1300’s alternative edge with established sounds.
A Journey of Reflection and Unity
1300 describes ‘ILLSAMGONGGONG’ as a profound product of intense reflection. Crafted during a period where the five members navigated lives split across two continents, the record deeply explores universal themes of maintaining a crew’s unity and searching for stability amidst constant change. This personal journey, dealing with the complexities of long-distance collaboration and personal growth, is intricately woven throughout the entire album, offering listeners an intimate look into their experiences and artistic evolution.
Meet the Crew: 1300’s Roots and Rise
The talented quintet consists of formidable rappers DALI, goyo, and rako, complemented by the skilled producers Nerdie and pokari. Before their exciting move into the Korean market in June with Universal Music Korea, 1300 had already cultivated a strong following and formidable reputation in Australia. They honed their craft and shared stages with acclaimed artists such as Jay Park, Audrey Nuna, and Genesis Owusu, building a robust foundation for their global aspirations and proving their stage presence and musical versatility.
Don’t miss out! ‘ILLSAMGONGGONG’ is available now on all major streaming platforms. Immerse yourself in the unique sound of 1300 and witness their compelling musical evolution – a truly global voice making waves in K-hip-hop.




